Grow with Google
Google is so much more than a search engine giant, it is a place to learn...for free. Through the Google Grow program you can take online courses for free spanning everything from business growth to buffing up a resume to learning how to code. Three great course for business owners are outlined below:
1. Strengthen your LinkedIn Network and Brand. This course explores the ever vague area of networking. Google has partnered with Udacity to bring this one-week free course to you. "Networking is an essential job search skill. In this course, you'll learn strategies and tactics for effective networking. You'll learn to make personal connections in-person and online. You'll discover how to establish rapport with recruiters, employers, and industry professionals. You'll learn how to craft a professional narrative and elevator pitch. You'll get tips to optimize your LinkedIn profile and write emails that get replies. We give you the confidence you need to make personal connections and improve your job search."
2. App Marketing. While this course takes a longer time frame, two weeks, it is important in this digital generation to understand online marketing. "Without customers, your business does not exist. Marketing helps you understand your potential user and focus your product on their needs. This course will help you organize a strategy of identifying your perfect user, find ways to connect with them and what you’ll say when you find them. This covers research, planning, execution and most importantly how to grow your user base."
3. Get your Startup Started. This is longest course of my three suggestions, but probably the most important. When you launch your business you want to make sure you do it right. "In this course, you’ll learn how to pitch your business and secure the funding you’ll need to launch your new company. We’ll show you how to write clear, compelling, and targeted mission and vision statements, set quarterly and annual goals, and find mentors, co-founders, and contractors to provide help along the way."
Written by Intuitive Edge Team